“It’s not so important as to what type of sugar. What’s way more important is how much sugar is in a product.”
Joy Bauer, M.S., R.D.
May 15, 2012 - Nutrition expert and best selling author Joy Bauer speaks about sugar on the “Today Show.”
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GMA Highlights Food Industry Progress on Sustainability
Aug 12, 2014 The Grocery Manufacturers Association (GMA) today released a report that spotlights progress and achievements by food, beverage and consumer products companies as they work to reduce their environmental footprints and implement innovative sustainable business practices. Titled Environmental Success Stories in the Consumer Packaged Goods Industry, the report was compiled by PricewaterhouseCoopers and features industry success stories in the categories of air, water and waste management. This is the second edition of the report; the first edition was released in 2012.
Beverage consumers want emotional connections with brands
Aug 11, 2014 Do you remember the 1995 Budweiser commercial with three frogs croaking the syllables in the brand’s name? How about the 2010 Folgers commercial in which a young woman tells her father about her recent engagement over a cup of coffee? Although these commercials have been off the air for years, many consumers probably still can recall the spots and the brands associated with them.
Retailers Are Transforming Marketing and Brands Must Adapt
Aug 6, 2014 Many in the marketing industry see Amazon's announcement of its new self-serve media buying tool and Walmart's leap into the media business with Walmart Exchange as signs of a major shift: Retailers are doing nothing less than transforming marketing.
Retail flat as consumers remain cautious
Aug 6, 2014 The retail “landscape” has been nearly flat the past five years as consumers grapple with more bad news than good news, Todd Hale, senior vice-president of consumer and shopping insights for North America at Nielsen Co., said Aug. 5 at the International Sweetener Symposium.