“It’s not so important as to what type of sugar. What’s way more important is how much sugar is in a product.”
Joy Bauer, M.S., R.D.
May 15, 2012 - Nutrition expert and best selling author Joy Bauer speaks about sugar on the “Today Show.”
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Share a Coke' to Return, But Bigger
Apr 10, 2015 File this one under why-mess-with-success: Coke is bringing back its "Share a Coke" program after a successful run last year in which people scooped up bottles in search of their own or a friend's name on the label. This summer, the brand will extend the program to include more names and to cover more package sizes and formats, according to a person close to the company familiar with the matter.
A show of hands for breakfast
Apr 8, 2015 While there always has been a certain portability associated with morning meals, from donuts and pastries to toaster waffles, today’s marketplace for breakfast foods exemplifies the increasing on-the-go nature of early daypart consumption, with more single-serve, heat-and-serve and hand-held packaged products.
Brands (and puppies) flock to Periscope, Twitter's new app for broadcasting videos
Mar 28, 2015 It's an ironclad rule of social media: If you launch it, the brands will come. Marketers flocked to Periscope, Twitter's new live-streaming application, within hours of its launch on Tuesday. Some brand accounts used the service to broadcast exclusive, behind-the-scenes footage; others held spontaneous question-and-answer sessions with customers and fans.